Barnes & Noble
Icon Redesign

The objective of this project was to redesign the icons for each book section of Barnes & Nobles bookstores. The inspiration for the style aesthetic came from an illustrated sign campaign Barnes & Noble launched during the pandemic to inspire people to wear masks and socially distance. This cartoony style was analyzed and then crafted into icons that could be used to define the sections of their store. The resulting sections were; Children’s, Poetry, Fantasy, Horror, History, Romance, Science Fiction, and Autobiography.